Now is a great time to be getting into the media and advertising industry. Everyone’s reading, viewing, clicking, watching and commenting on something online. In the UK, 71% of us have access to the internet from home, we’ve watched 5.5 billion videos online in February this year, 26 million of us are registered on Facebook, and 60% of us accessed the internet at least once a day in 2010.
This clearly presents an opportunity for marketers, publishers and businesses to...